in-between
in-between
What’s Nele been Up to?
Back in the days, my friends used to call me no-facebook-nele. And had to invite me – personally – to all parties.
I tried my luck with Instagram. But it’s not worth my time. So I deleted my account. Maire-Kondoing my digital space, so to speak.
- Why chase an average watch time of 4 secs?
- Why compete against AI-generated content and ever-changing algorithms?
I have an engagement time of 90 minutes or more – in real life, with real people – Winter and Summer alike. That beats every SoMe platform on the planet.
That’s right! I’m not on insta, x or tiktok
Business, branding & marketing experts around the globe will tell you to be in all the places, doing all the things. All the time – or else people will forget you.
I chose differently.
- I chose being present over posting on insta
- I chose training over tiktok dancing trends
- I chose reading The Gruffalo for the x times to my toddler over reading on X
Time is my most valuable non-negotiable, non-renewable resource. And it’s best spent outdoors with real people.
But if you’re anything like my friends, wondering “What is Nele doing?” and “Where in the world is she?”…
… sign up to my newsletter — the only place you can get (ir)regular updates.
The only Place you can get any updates
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In your inbox in-between Winter and Summer– every once in a while– when time allows.
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